My name is Charles Hoeffler and I have been blessed with five healthy children. We reside in New Jersey and always work to give back to this world. My two youngest, Justin and Lucas, are the namesakes of JNL Streetstyle. I think often about my childhood best friend, Bobby, who passed when he was 12 from Leukemia. I lived through the pain that his parents and brothers struggled with everyday and always admired the strength they had had for supporting Bobby.
JNL Streetstyle is my families way of helping children like Bobby and their families. Through shopping our site, you will play an important role in the support against Fighting Childhood Cancer!
- With every purchase we donate to Fighting Childhood Cancer.
- Our donations have NO CAP! Meaning, we will donate from every sale, forever!
- 10% on all sales
- Donations are made the 1st of every month based on the prior month sales directly to the ALSF.
WE ARE AN OFFICIAL ALSF PARTNER!
+ ALSF has received Charity Navigators highest 4-Star rating! See Here
+ ALSF has received GuideStar's Platinum Seal of Transparency by voluntarily sharing the measures of progress and results they use to pursue their mission.
Alex’s Lemonade Stand Foundation (ALSF) shares the vision of our founder and creator, Alexandra “Alex” Scott — a cure for all children with cancer.
To change the lives of children with cancer through funding impactful research, raising awareness, supporting families, and empowering everyone to help cure childhood cancer.
When Alex, who was diagnosed with childhood cancer just before her first birthday, was four, she told her parents she wanted to set up a front-yard lemonade stand. Her plan: to give the money to doctors to help them find a cure. Her first “Alex’s Lemonade Stand”, held with the help of her older brother Patrick, raised an astonishing $2,000 in one day. While bravely fighting her own cancer, Alex continued to set up lemonade stands every year. As news spread of the remarkable girl so dedicated to helping other sick children, people everywhere were inspired to start their own lemonade stands—donating the proceeds to her cause.
In 2004 when Alex passed away at the age of eight—her stand and inspiration had raised more than $1 million towards finding a cure for the disease that took her life. Alex’s Lemonade Stand Foundation was started by her parents in 2005 to continue the work that Alex began. Our mission is simple: to change the lives of children with cancer through funding impactful research, raising awareness, supporting families, and empowering everyone to help cure childhood cancer.
Since Alex set up her first lemonade stand in 2000—truly exemplifying the saying “When life hands you lemons, make lemonade”—we have raised more than $200 million. That money has helped to:
Fund more than 1,000 cutting-edge research projects at nearly 150 institutions.
Create a travel program to help support families of children receiving treatment and develop resources, such as our SuperSibs! program to help people everywhere affected by childhood cancer.